Description

Paperback

In our haste to consume the things we love, we oftendisregard or discard packaging without a second thought.While many would argue that they bear no significanceor should be done away with in our quest to save theenvironment, there is a lot more to packaging design thanmeets the eye. On top of conveying a brands personality,purpose, or message meaningfully and embodying itscontents in ways that catch the eye, a seemingly ordinarybottle or box can become an artist or designers canvas forextraordinary creative expression.

Packaged for Life: Coffee & Teahighlights some of themost delightful packaging design work for what the U.N.Food and Agriculture Organisation deems the mostconsumed beverage in the world after water. Coupledwith a booklet of fun facts about the products themselves,it serves as a vessel of inspiration that celebrates the overlookedtactile beauty of our favourite things.